I’m usually the one interviewing people so I was thrilled to be the interviewee “on paper” for @Lisa Tener – Book Coach – “The Creativity Catalyst” and her Author Spotlight. Click the link below to read the entire interview. https://www.how-to-write-a-book.com/co-authoring-a…/ In today’s spotlight you will learn Michelle’s advice for new authors plus tips on: –{ Read More }
5 Reasons Why Athletes Should Write and Publish a Book During Their Playing Days
Most of the sports clients who come to me to find out how to write and publish a book have left the game for one reason or another. Many left the game due to one crushing injury that ended their playing days. For some, it was the constant erosion of their bodies, battered and bruised{ Read More }
Write that Book!
Your Legacy Builder Playaction Pondering: I’ve never been a fan of the expression, “a book is the new business card.” To me, calling your book a business card undervalues how important a book can be to your career.” Business, leadership, and organizational consultants all need a book in their arsenal to demonstrate their expertise to{ Read More }
Working Past Fear and Toward Acceptance
We’re human. We face fear all the time. It’s what we do with that fear that either propels us forward or plummets us backward. The ultimate goal is working past fear and toward acceptance. What primary fear are you facing today? Is it fear of your unstable new business walking its way into the garbage?{ Read More }
Athlete Branding – Developing a Memorable and Powerful Brand in a Niche Market
SPECIAL GUEST POST BY RICHARD BURGUNDER In the world of sports, it can be very challenging for an aspiring professional athlete, or even a well-seasoned one, to stand out from the crowd and have the opportunity to luxuriate from their success. As the movie Jerry McGuire successfully illustrates, the sports industry is cutthroat and remarkably{ Read More }
Debunking 5 Common Content Marketing Misconceptions
Myth 1: Throwing up a report or blog post onto your website is content marketing. While a report or blog post IS content, it’s only a slice of the pie. Your motivation for producing a juicy piece of content, your audience, and how that specific piece fits into your overall content strategy plan – THAT{ Read More }
5 Things To Do When Your Big Break Doesn’t Come
You have dreams. You have goals. You have vision and passion. You’ve worked so hard. You’ve sweated. You’ve toiled day and night. You’ve even prayed. People tell you your big break will come; just be patient and keep trying. But what happens when your big break never does come? Reality dictates that not all dreams{ Read More }
6 Ways E-Newsletters Create Client Loyalty
E-newsletters are perhaps the most effective way to bring consistent attention to your business. It can serve as your public relations department as it works tirelessly to inform, inspire, and renew your clients’ loyalty. Current clients value the relevant content. Potential clients discover why you’re the one they want to work with. Business associates are{ Read More }
How To Foster Successful Communication with Your Team
Effective communication with your teammates fosters a healthy, happy team. It creates synergy and empowers your team to do their best for themselves and for the team as a whole. Creativity will flow. Tasks and projects will be completed more efficiently. In order for any relationship to thrive, healthy, genuine communication needs to be the{ Read More }
8 Beefy Benefits of Content Marketing
As an athlete, you might have been a big name on the field during your playing career. You may have captured the minds and hearts of the media and fans. Or, perhaps you were on the practice squad and a name on a roster. Whatever your “station,” once the uniform comes off, and the street{ Read More }