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Debunking 5 Common Content Marketing Misconceptions

March 30, 2016 By Michelle Hill Leave a Comment

Myth 1: Throwing up a report or blog post onto your website is content marketing. While a report or blog post IS content, it’s only a slice of the pie. Your motivation for producing a juicy piece of content, your audience, and how that specific piece fits into your overall content strategy plan – THAT{ Read More }

Filed Under: Business Tagged With: clients, communication, content marketing

8 Beefy Benefits of Content Marketing

May 27, 2015 By Michelle Hill Leave a Comment

As an athlete, you might have been a big name on the field during your playing career. You may have captured the minds and hearts of the media and fans. Or, perhaps you were on the practice squad and a name on a roster. Whatever your “station,” once the uniform comes off, and the street{ Read More }

Filed Under: Business Tagged With: business, content marketing, sports

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